Landrover 'Go Beyond' photo competition
Posted on: Mon, 05/12/2008 - 17:31
Landrover 'Go Beyond' photo competition
Share the adventure and give away your copyright, by entering Landrover's competition here:
9. All entries will become copyright of Land Rover and could be used for publishing or marketing purposes and could be displayed at the Portraits of Adventure Exhibition in London.
Hopefully Canon made Landrover pay for the EOS450D prize, as they do not appear to be co-sponsors.


Term 9 of the T&C's, which previously awarded Landrover full copyright, has been amended and now reads:
The revision is cosmetic : whilst you get to keep copyright, Landrover still have the same unlimited rights to use entered photos as before.
Someone had better tell Landrover that 'consent' of subjects is not good enough for marketing or ad use, and that they need full model releases. Clearly they have no idea what they're doing, and are determined to get themselves and entrants sued. Fortunately they forgot to make entrants liable for Landrover's legal costs. Probably because going to the trouble of hiring a lawyer to write aggressive watertight rights-grabs is even more expensive than hiring a photographer. Now there's an idea for a competition, send in your amateur T&C's...
©A admin
All I can think of legally is that it might possibly be considered an unfair contract. But it's perfectly legal to assign copyright to anyone and perfectly legal to ask for assignment, just dumb to agree, and companies that do so are taking advantage of starry-eyed ignorance. That is unethical and opportunist and you'd hope companies would ask themselves 'do we want to appear to our potential customers to be grasping rip-off merchants?'. Clearly a lot are perfectly happy to risk this whilst large numbers of entrants are willing victims.
©A admin
They even describe the prize of EOS 450D and EF-S lenses as a 'professional camera'!
Are there no laws to prevent competitions from exploiting the entrants? I'm sure that if this was a phone-in competition on the telly, the motives would be investigated, these days!
I've emailed in too now, to express my disapproval.
I expect that the more of us do this, the better.
Ta
Jonathan S
It's possible. Perhaps I was being uncharacteristically generous
Canon already feature in the Pro-Imaging 'Rights Off' list of bargepole competitions, and I am sure they Pro-Imaging will take a look at this Landrover competition and file it similarly.
©A admin
There is a web link to canon and a telephone number for more information on the Canon 450D so I am not so sure that Canon are totally uninvolved with this competition.
I have just sent the following email using the contact address given on the site; gobeyond.com@redgroup.net. I invite others to do the same.
I refer you to clause nine of the terms and conditions of your Go Beyond Competition.
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